Fandango brings gaming to Rimini

Rimini is preparing to welcome the best of the universe of pop culture, geeks and nerds which now attracts more and more fans and enthusiasts. It will do so from 14 to 17 July 2022 with Joy Rimini, the new event organized by Fandango Club Creators and IEG – Italian Exhibition Group in collaboration with Cartoon Club, dedicated to Esports, Games, Comics, Fandom and Community. For the “zero” edition of summer 2022, the organizers have chosen to create Joy entirely in the outdoor spaces of the city, with the intention of creating a strong link with the historic Cartoon Club festival, enriching the cultural project and expanding the areas of the event with new and engaging experiences. The format, thus rethought and enhanced, will be able to intercept a wider audience, expanding the fanbase and the number of visitors: even those who do not normally frequent the spaces of Cartoon Club will be able to enjoy the new opportunities of Joy Rimini, with undeniable positive effects for the benefit of tourism. on the territory.

The activities

Joy Rimini will host new areas for the historic event, in particular those dedicated to the videogame and esports universe, with a large Gaming Zone together with GameStop, which will host dozens of latest generation stations, play areas with the most popular board games , an area dedicated to magic and many activities designed for families. The whole universe of Joy Rimini’s video games will also be told on the Twitch GameStop TV channel from Kobe with interviews with special guests, podcasts and obviously many, many moments of gameplay. There is no shortage of Cartoon Club activities, perfectly integrated into Joy Rimini, such as the traditional market exhibition, the large stage for concerts, events and the cosplay gathering – among the most loved in Italy -, but also spaces for panels and talk with the protagonists of the world of comics, games, videogames and esports. Lovers of comics and pop culture in general will find numerous stands and tailor-made experiences and will have the opportunity to meet their favorite artists and creators.

Comics, board games and esports

Joy Rimini’s goal is to create an original formula that can make the – already highly successful – Cartoon Club format coexist with a larger and more structured event, dedicating ample space also for video games and esports, alongside comics and board games that already characterized the event. The union of the two events will give life to the pivotal event of the summer for the world of pop culture.

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